Seat design and development for the 2005 MINI Clubman Concept Car
This concept was introduced in 4 different styles at car shows in Frankfurt, Tokyo, Detroit and Geneva and set the stage for the successful relaunch of the MINI Clubman first generation.
One of my favorite projects for many reasons!
We were working with a small group of designers and engineers in a separate location away from the studio, designing and building a drivable concept car with distinctly different details and characteristics for each of the four shows it was going to be presented at. Fast-paced and conceptual, yet close enough to reality to work as a pre-communication vehicle for the re-launch of the Clubman a few months later.
Working in full scale from the beginning.
Final material selection for Concept Frankfurt.
Frankfurt
Tokyo
Detroit
